ROI IRL

ROI has become a staple buzzword in the event industry.  Everyone uses it.  Everyone expects it.  But do you really understand what it means?  And how to get your hands on it?  The thing is it’s different for each event, which maybe is why a clear consistent meaning is so elusive.  But one thing’s for... tell me more

The ‘C’ Word

It’s a ‘well known fact’ that your Christmas party is one of the best networking opportunities of the year: to thank your clients for their business and to encourage them to give you their business for the next 12 months. What a lovely thing to do;  to reward such loyal clients. And you do it... tell me more

Twogether we are stronger

Before setting up BEYOND, I worked as a Marketing Manager for a law firm. One gem has always stuck in my head from that role – not any ground-breaking nugget of marketing know-how – but my boss’s words “Two heads are worth more than double the power of one.” That, for me, meant a lot... tell me more

Keep Calm and…….

For the second year in a row, Event Coordinator has been voted as the 5th most stressful job in 2017, only after, in order of most stressful: military personnel, firefighter, airline pilot and police officer (careercast.com). I think it’s fair then to say that being an Event Coordinator is the most stressful of the ‘office’... tell me more

Breathe in…..and breathe out

It is no surprise that the word inspire is derived from the Latin word “inspirare” which means to breathe in. The past month our focus has been on getting the job done.  Due to issues outside ours and our client’s control, a large-scale project had to be put on hold for a month.  This meant that for the final month before going live all hands were on deck and with it, some serious hours of input.  On top of that came a 22 hour long journey and a week of on-site 24/7 style hours. After finishing the conference for Family for Every Child in Guatemala and before heading home I took a day to myself to visit the Mayan ruins of Tikal.  The idea was to breathe, to relax, to take a day to take in some of the wonders of Guatemala before returning to more “getting the job done”.   I expected to be inspired by the size, history and by the unfathomable engineering feat of it. What I didn’t expect was to be inspired by the people who I visited it with.

Which connections are cut out for you?

As my birthday approaches, I inevitably find myself reviewing the last year. I spent last year’s birthday in hospital with my young son facing a potentially devastating future (see blog Minor (Corporate Social) Responsibility).   Thanks to the doctors, nurses and researchers who left no stone unturned, we are back to normal. Watching those life-savers do... tell me more

Guatemala – go, but don’t pack your preconceptions

I am sitting in Guatemala’s ultra-modern Aurora airport after a site visit at Hotel Adriatika in Guatemala City for a global annual conference for FAMILY for Every Child, here in October. That brings our tally of countries we’ve worked in up to about 10, stretching from the Middle East through Europe over to the U.S.... tell me more

Advice? Take it from us

These days it’s all about maximum bang for minimum buck.  In the world of events, we understand that some companies cannot allocate a chunk of their event budget to an agency for project management.  But at the same time they need a professional event run by experts.  Catch 22?  No.   Use our knowledge and... tell me more

I’d like to teach the world to sing in perfect harmony

There’s been a growing trend in the past year for purging your possessions in search of a simpler, cleaner way of living. Spearheading this movement is Marie Kondo, who penned her first book detailing her own Konmari method of decluttering your life. In a world of consumerism, fast buys and cheap thrills (and frills), it... tell me more

Virtual insanity

Jamiroquai was well ahead of his time, warning the world of the perils that new technologies can bring. Ok, ‘perils’ might be a bit strong, but you get my drift.   Virtual reality has really taken off within consumer tech this year. We have seen it go from cumbersome headsets connected to a myriad of... tell me more